• Transform magazine
  • November 29, 2024

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Articles

Employer Brand Management Awards open for entries for 2019

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In 2018, a teaching charity spoke to a new generation of prospective teachers through an innovative visual poem. A tax specialist reinvented itself with a colourful, illustrated brand. A Jewish care home showed off it...

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#TransformTuesday: 17 July

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Every week, Transform examines recent rebrands and updated visual identities. This week's picks are below. For more from #TransformTuesday, follow @Transformsays...

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Brand experience: Diageo

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Diageo teamed up with a London-based studio to create a piece of film that would take over the tallest building in Mexico City, engaging its populace while seeking to heal a city damaged by a recent, massive earthquak...

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Rebrand illuminates Tatarstan-based bank’s new identity

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Ak Bars Bank, a Kazan, Tatarstan-based financial company, has refreshed its brand identity in partnership with international design agency Landor Associates. Celebrating its 25th anniversary, Ak Bars Bank’s new visual...

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Funeral service company goes Beyond clichés

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Online funeral service company, formerly known as Funeralbooker, has renamed itself as Beyond and partnered with design studio SomeOne to craft a brand identity that stands out in the funeral sector and brings transpa...

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Timeline: FIFA World Cup

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During the 2018 FIFA World Cup, an examination of the tournament’s previous designs revealed distinct visual eras in its history. From early surrealist and art deco posters to late-century minimalist logos and recent...

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Transform Awards Europe celebrates 10th anniversary with call for entries

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Ten years ago, Communicate magazine wanted to determine who the set the standard for rebranding and brand development. Covering that topic each month in the magazine, Communicate needed a benchmark. The Transform Awar...

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Insights: Why positivity wins in the long term

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Following July's Transform Conference Europe, Greenspace has examined the ways in which brands succeed through a positive, long term approach As the years rat...

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Charity cricket programme unveils new brand identity

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A symbol of British national identity, cricket continues to brighten the long summer days of British youth across the country. The Lord’s Taverners Disability Cricket Programme, a youth cricket and disability sports c...

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Flipboard’s rebrand serves as a reminder of its mission

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In a fast-paced and unpredictable digital age littered with fake news and information overload, it has never been more important for media companies to communicate a clear purpose to their users. By redesigning its vi...

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