Articles

Throughout Africa, an e-commerce revolution is stirring. David Benady explores how brand design helps differentiate competitors and meets the needs of diverse audiences....

The D2C pet brand required a new identity which could allow for global growth. London-based branding agency Ragged Edge sought to encapsulate Omlet’s whimsy, curiosity and engineering excellence....

In his latest monthly Transform column on the A-Z of logo design, Pentagram partner and creative director Angus Hyland describes how the ENO logo struck a tune in the 1990s....

Crafted by global sonic branding agency MassiveMusic, the National Trust’s first-ever sonic identity also hopes to underscore its 150-year history of heritage conservation in England, Wales and Northern Ireland. In ad...

Kylie Gould, director and founder of Australian graphic design studio Creatik, discusses the profound effect AI is already having on brand design and the benefits it can bring to design agencies....

The limited edition campaign, which was crafted by brand design agency Sunhouse, sought to reflect Peroni Nastro Azzurro as a beer of celebration. Encouraging its audience to ‘Live Every Moment’ this holiday season, t...

The Istanbul and London-based design agency, whose roster of clients has included the likes of Flora, Nike and Red Bull, wanted its identity to match its distinctive approach to ‘heart-driven’ branding....

Christian Halsted, strategy director and founding partner at Everland, discusses how naming is a good place to derive relevance for food brands that aim to save our ecosystem....

Renowned British graphic designer and brand consultant Michael Wolff teamed up with NB Studio’s independent publishing house and writer Tom Lynham to create his biography. The book follows Wolff’s beautiful design wor...

The Bát Tràng Museum, formerly known as Hồn Đất Việt (Viet's Ceramic Soul), hosts the legacy of Vũ Đức Thắng, a local who shot to fame for his skills in engraving, embossing, enamelling and glazing ceram...