Special Broadcasting Service (SBS) and design studio Universal Favourite, both based in Australia, partnered to launch a new podcast, Grand Gestures. One of Australia’s most diverse broadcasters, SBS’s values of inclu...
Articles
New Web3 movement [REDACTED] pushes back against Big Tech
Fold7Design, the London-based agency behind the launch, crafted an identity so [REDACTED] could draw in the AI and Web 3 community ahead of its in-person event in Bangkok, Thailand this November. Both the visual and v...
Dove x Venus: A first-ever special edition beauty bar that aims to inspire
The limited edition beauty bar, launched by international design agency JDO, is named under the hashtag KeepHerConfident. The collaboration follows the introduction of Dove’s Confident Sport Program and Venus William’...
Rebrand by Tavern revitalises Sizzler’s identity with nostalgia
The partnership between Brooklyn design agency Tavern and West Coast steakhouse Sizzler culminated in an imaginative brand relaunch aiming to win back its lost audience. Ideas of modern heritage and rich history are a...
BUFARMA, formerly Domizia, departs from generic identity
London-based design agency SoreThumbStudio helped organic buffalo milk skincare brand BUFARMA embrace a new ‘extra-ordinary’ identity that sets it apart from competitors. The modern yet traditional product design is d...
DearMax cashmere sweater brand by Tony Melillo upholds mindful luxury
DE-YAN, a New York-based multidisciplinary creative studio, has crafted an identity for DearMax, a brand-new cashmere line by designer Tony Melillo. It embraces the playfulness of childhood in honour of the designer’s...
Postcard from Zagreb
Anja Bauer, director of brand strategy and creative director at Fabular, chats to Transform about life in the Croatian capital of Zagreb, how the agency crafts enticing brand names and what the future of brand design...
New brand identity introduces QMS Medicosmetics into the world of D2C
The redesign by London-based agency Free The Birds was used as part of a shift in priorities, with QMS Medicosmetics turning its attention to its brand identity. Though unique for the beauty industry, the black and wh...
Sensing change: How and why brand design is set to become multisensorial
Visual assets still dominate brand design, with sound, taste, touch and smell often just a cursory afterthought. If harnessing the four forgotten senses leads to greater brand salience, are companies wasting a huge op...
Scope brand refresh aims to make fight for disability equality impossible to ignore
The disability charity, which has operated in England and Wales for over 70 years, teamed up with global creative agency Dragon Rouge to refresh its brand. The project saw Scope’s identity altered to better reflect th...