Here is this week's roundup of transformations and rebrands from around the world. For more from #TransformTuesday, follow @Transform_magazine on Instagram....
Articles
Visa introduces new brand identity
With 3.7 billion credentials in the world, both in digital form and physical such as cards, the Visa brand is recognisable to nearly everyone in the world. Yet to most people, Visa has been synonymous with credit and...
EveryFriday rebrands independent bottle shop Vino Vero
Creative agency EveryFriday designed a new brand identity for independent biodynamic and organic wine brand, Vino Vero....
Sunhouse refreshes Work for Good brand
Bath-based independent brand design agency, Sunhouse, developed a fresh brand identity for Work for Good, an organisation that helps charities raise money by empowering small businesses to do good....
Indian entertainment platform Tata Sky rebrands to Tata Play
Global brand design company, venturethree, worked with Indian entertainment platform, Tata Play, formerly known as Tata Sky, to deliver a new brand that supports the platform’s ambition of becoming India’s super-aggre...
Transform Awards ANZ 2022 open for entries
The Transform Awards ANZ has officially opened for 2022 entries, celebrating its third year anniversary. The awards programme celebrates and recognises the transformative power of brand strategy, creativity and design...
M&M’S rebrands its characters in global commitment to greater inclusivity
Mars Incorporated-owned candy brand, M&M’S, has announced a new global commitment to greater inclusivity, aiming to build a world where everyone feels they belong....
Everland designs identity for new French plant-based food start-up
Scandinavian consumer brand agency, Everland, designed the new brand identity for plant-based food company, La Vie. The design aims to change the perception of meat alternatives and unite vegans and meat lovers alike....
Irish insurance provider launches refreshed brand identity
Irish online insurance provider, Chill, worked with creative agency, BBDO Dublin, to launch a new brand identity inspired by the ‘Growing up, not growing old’ motto....
CONTINO redesigns Californian boutique luxury resort
Brand and design studio, CONTINO, worked with resort owner, Chartres Lodging Group, to develop a new design for boutique luxury resort Dr. Wilkinson’s Backyard Resort & Mineral Springs....