Startup telecommunications company Telgea turned to international digital marketing and innovation agency Signifly to devise a new identity that could help the company cultivate a global presence. To stand out from tr...
Articles
Simple Skincare identity refresh adds premium touch
The British skincare brand sought the help of Bath-based design agency Sunhouse to craft a new visual and packaging identity following Simple’s launch of a premium, targeted skincare range. The packaging now uses geom...
Life Fitness / Hammer Strength undergoes empowering dual strategy rebrand
The US company, which comprises fitness brands Life Fitness and Hammer Strength, sought the help of British creative agency Syn to cement itself as a market leader. The newly unified corporate identity underlines inte...
The rise of regenerative design: Giving back more than we take in the digital age
Adelle Chang, business and design director at graphic design studio Creatik, explains the idea of regenerative design and muses how this can benefit brand builders. I...
Listen: Docusign sonic brand aims to reflect leader status
Operating in the ‘Intelligent Agreement Management’ category, US software firm Docusign required an extension of its newly refreshed brand in order to leverage cut-through in a highly competitive market. Global sonic...
Redesign of plant-based snack brand Tribe targets 'everyday adventurers'
One of the UK’s leading healthy snack brands, Tribe was initially positioned as natural fuel for runners but is now focused on a more general audience of Brits who snack on-the-go. The company turned to strategic bran...
Traffi rebrand leverages history and aims towards future growth
The UK-based provider of cut resistant work gloves caters to global markets including Europe and North America, but needed a new identity to meet the changing needs of its customers. Traffi sought the help of brand st...
Paper with a smile: GF Smith reveals colourful new design
British paper manufacturer GF Smith turned to branding and communications agency Templo for its first rebrand in over a decade. Following an exploration of GF Smith’s people, culture, values and purpose, Templo create...
Transform Awards Europe 2025 ‘Special Recognition’ categories see six contenders vying for glory
First introduced to the Transform Awards in 2023, the ‘Brand Strategist of the Year’ and ‘Creative Director of the Year’ categories have since become a couple of the most highly anticipated ahead of the awards night....
New company Raising Digital Citizens to help parents and children foster a healthy digital culture
The Danish company sought the help of London-based Greenspace to craft its brand strategy, narrative and visual identity. The creative consultancy designed the brand idea ‘Play to a better future’, aimed at raising co...