• Transform magazine
  • July 07, 2025

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Articles

OFFF Festival 2025: How to run a brand design agency

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In front of a full crowd at Barcelona’s OFFF Festival, DixonBaxi offered a masterclass in how to navigate the ever-changing modern landscape and run a highly successful creative agency....

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Carlsberg ‘Miracle Can’ celebrates 20th anniversary of Liverpool FC’s famous Champions League victory

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Danish brewer Carlsberg has produced a limited-edition can that celebrates the ‘Miracle of 2005’, the Champions League final between Liverpool and AC Milan that’s widely regarded as one of the greatest football matche...

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Yoloh rebrand promises to ‘dejumble’ insurance

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Yoloh was founded to make insurance quicker, clearer and easier, but needed a bold identity that could match these ambitions. Taxi Studio developed a new brand centred on the idea of ‘Insurance Dejumbled’. The refresh...

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Outward repositioned as the 'anti-hype' venture capital firm

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Ahead of the launch of its second fund, London-based Outward VC turned to Zag for a new brand positioning and visual identity. The independent growth consultancy leaned on Outward’s primary ambition of helping founder...

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Rebranded LGBTQIA+ non-profit Le Refuge evokes joy and pride

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The Belgian organisation, which offers young people from LGBTQIA+ backgrounds a place to stay, required a clear, new identity to support this mission. International agency Base Design developed an identity for Le Refu...

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Raise the Roof reveals fresh brand identity

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An event series that showcases up-and-coming British and Irish musicians, Raise the Roof was launched in partnership with UK homeless charity Centrepoint. Its identity, crafted by London creative agency Kit Studio, is...

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Wrapped in love: Vellie unveils inaugural brand identity

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The new gifting company, based in Oregon, US, turned to creative studio People People to craft a warm and calm identity that spans across packaging, messaging and digital touchpoints. The logotype aims to underscore t...

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Transform Awards ANZ 2025 open for entries

ANZ Launch

The Transform Awards ANZ is officially back. Celebrating a sixth year of the awards programme, the region will once again unite around the transformative power of brand strategy, creativity and design....

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Angus’ A-Z of logos: Tesla (or Toxic)

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Pentagram partner and creative director Angus Hyland describes the origins of the Tesla logo and how, to many people, the brand has recently collapsed in popularity....

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SomeOne adds modern humour in Portsmouth Historic Dockyard campaign

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With over 500 years of maritime history, the Portsmouth Historic Dockyard, which is nestled within the city’s HM Naval Base, hosts one of the world’s most important naval collections. Needing its main attractions to b...

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